My Role at Databook
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Researcher & Design Manager: Led the development of a new notifications system and managed time-sensitive insights for Account Executives. Additionally, integrated insights with Slack to streamline user communication and improve workflow efficiency.
Challenges
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Prioritization: Determining the most valuable notification events to provide to users while avoiding overwhelming them with unnecessary information.
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Technical Integration: Ensuring seamless integration of the notifications system with Databook's existing infrastructure and Slack's API.
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Data-Driven Decision Making: Gathered qualitative user feedback and analytics to refine the notifications system and optimize its effectiveness.
Impact
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Improved User Engagement by 20% the first Q after release: Provided users with timely and relevant notifications, enabling them to stay informed and take advantage of new opportunities.
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Enhanced Productivity by integrating Databook insights in tools AE currently use. 24% of clients adoption in new integrated features: Streamlined communication and collaboration through Slack integration, boosting user productivity. Databook increased investments and scaled initiatives towards integrations.
MVP1 delivered on time!
Prototype Notifications
Email to Notifications to Event Detail Impact for users to take action on impact. Delivered MVP1 initiatives aligned with the roadmap to provide immediate value, while concurrently developing features that scale the product in MVPX (Vision).
Worked on AI concept to help users talk with data
AI Concept
Following the surge of AI in 2023, I proactively explored the potential of UX in AI and sought ways to help users harness AI for valuable data insights.
Reviewed designs with stakeholders
UI Designs and UX Hand-off
Documenting UI details—including anatomies, logics, rules, states, interactions, and behaviors—in a clear and accessible format is essential for engineers. This documentation can serve as a valuable reference, reducing errors and eliminating guesswork.
Led the strategy, data architecture, research, design, UX delivery and prototype.
Presentation Notifications
30% adoption from integrated features within their current tools. This led to invest more integrations effort and scale current initiatives.
Slack Bot Integrations
Integrated Slack to enable users to receive insights directly within the platform and engage in conversations with the Databook AI bot right where they are.
Slack Bot Conversation Designs
Acquired knowledge of Slack best practices and spearheaded the design of response types and user actions, collaborating closely with engineering, product management, and marketing teams.